NGO and Social Entrepreneurship/ Business Development
Course Code : 04134207
Course Type :Core
Credit Hour : 3.00
Year :4th
Semester :2nd
Prerequisite :None
Teach in : BBA.
Course outline
Course overview: social economy, social entrepreneurship and global poverty The social entrepreneurial ecosystem: institutions, markets, communities and environment Learning from success and failure: BRAC as a learning organization, Know your customer: Empathy mapping, context and local knowledge Problem framing, design, prototyping, marketing and delivery Ideation and designing durable solutions Business Modeling and Pitch perfect Cost structure, budgeting and capital raising Channels, Partners and Support Structures Measuring and Communicating Impact. Philanthropy & Impact Investing Leadership, ethics and work/life balance, Reflections and final presentations